Primary operating challenges
- • Long 3–12 month decision cycles for elective procedures
- • Consultations that go cold without persistent follow-up
- • High cost per lead from competitive paid ads
Recommended playbook
- 1.Multi-touch nurture with before/after galleries and testimonials
- 2.Automated consultation follow-up sequences
- 3.Lead scoring for procedure-ready patients
- 4.Post-procedure review and referral automation